Why consider using the LEGO(r) SERIOUS PLAY(r) method as an integral part of the innovation process?

If you are curious about that, then please read on right here. Per Kristiansen has posted part 1 of the answer. Yes, we have to admit that this blog post was a bit of a click bait, but we believe it was worth it

Per has now posted Part 2 on why LEGO SERIOUS PLAY is a great choice when innovation. Check it here